Every story is unique, and we want to bring yours to life! 

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Bay Area Event Planner, Serving the Bay and Beyond

Sassy Diva Designs and Events is a boutique event planning and floral design company with an eye for creativity and a commitment to unparalleled and personalized customer service. We’re based in the San Francisco Bay Area and strive to provide elevated design and guided planning with equally lively, creative, and discerning clientele, collaborating with Northern California's finest event venues and top-tiered industry vendors. 

Personally tailored to every couple’s unique style, from grand wedding affairs to micro weddings and elopements.

As a full-service floral designer, we enjoy working closely with all of our clients and want your vision to come to life. This is why we set up meetings with our couples 6 weeks prior to your wedding; not just to check in, but we will guide you in achieving your vision and will provide you with the very best choices to fit your price point, and go over all the details. Each event is booked, ensuring your affair gets all the personal attention it deserves and is priced taking into account your flower selection, design elements, and delivery & set-up.

Tell us your vision

Meet Beth -
The O.G. Sassy Diva!

Hi! I’m Beth!

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I’m a certified International Event and Wedding Professional (IEWP) and floral designer, and I love what I do! I have been planning events and creating floral designs for as long as I can remember. After planning my brother’s 5th birthday party as a young girl, I was hooked. My passion for flowers and floral design comes from heartfelt time spent in my family’s garden with my mom, and I just couldn’t stay away from our family friend's flower shop. 

As a creative person with a seasoned history in theater, I use the creative tools I learned through theater on the daily. This has given me the ability to design creatively and plan accordingly. Like most other creatives, my style is not relegated to just one look, and I enjoy adapting to the many different styles and personalities presented by my various clients. It is a lot of fun to help someone see their vision through while putting my unique spin on the designs.  

I attended the College of San Mateo and received my floral design certification. I enjoyed my time at San Mateo and was the President of the School Club and later became a founding member of Floral Artists of the Bay Area, guiding the group for 12 years, furthering floral education to the San Francisco Bay Area, and connecting floral designers across the globe.  

When I’m not creating or guiding my clients through their wedding planning process, you can find me happy at home, with my husband, three kids, two dogs, five cats, and a rabbit! 

It was great having them do both, it really saved us a lot of time because they knew from our coordination meetings what kind of vision we wanted, and having them do both just lends so much flexibility to how our actual venue and decor was executed on the day of.”

“Sassy Diva Designs did a wonderful job for our winter wedding! We booked Beth and her team to be our day-of coordinator as well as florist.

- Linda and Justin 

On the day of, we were ahead of schedule! We had so much time that we were able to get photos with every single guest. The floral arrangement looked absolutely beautiful; they executed my vision exactly. Things like this really made the day special and I’m happy we went with the Sassy Diva Team.”

“Love the Sassy Diva team (Beth and Charlene)! We used their floral and day-of-coordinator services. Since the beginning, they were super accommodating when we switched venues and the day of the wedding. They can do the things you don’t think about as a bride planning a wedding.

- MacKenzie and Ismael

Customized designs and personalized event guidance that flawlessly fit your unique vision.

Floral Design

Ever At Your Service 

Planning & Coordination

Elopement Packages

Floral Preservation

Embrace your Sassy Diva within and get ready for a different kind of planning and floral experience. We enjoy a hands-on relationship with all of our clients and want to get to know you! 

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Embrace the Sassy Diva Within